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Poll: Consumers keeping auto insurance carriers

Posted On Mon, October 5, 2009

A recent survey shows that a number of consumers are pleased with their auto insurance companies.

The poll, which was conducted by Mintel Comperemedia, shows that about 50 percent of respondents have been with their auto insurance company for more than five years, while another 21 percent said they have been with their provider for between two to five years.

Of respondents, 49 percent said they would recommend their auto insurance company, while another 31 percent said they would "probably" do so.

"Auto insurers are clearly doing something right, because the overwhelming majority of customers feel satisfied by their current provider," Daniel Hayes, vice president of insurance services at Mintel, said.

The survey also showed people's habits regarding the frequency with which they shop for new auto insurance. Of respondents, 62 percent said they comparison shop for auto insurance less than once a year. Another 29 percent said they don't do so at all.

For those consumers who may be looking for auto insurance it is important to remember what a car policy covers. For example, items stolen from a vehicle may actually be covered under home insurance rather than an auto policy.

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