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January automotive sales surprisingly high

Posted On Fri, February 1, 2013

In the first month of the new year, a considerable number of Americans were in the mood to purchase a new car, recently released data reveals.

According to Kelley Blue Book, new-car sales in January likely surpassed 15.1 million, based on recent estimates from market analysts. That's 13 percent higher than the same 31-day period in 2012.

Alec Gutierrez, senior market analyst of automotive insights at Kelley Blue Book, indicated that this is a stark contrast from how sales typically perform in the first part of the year.

"January tends to be the slowest month of the year, largely due to a significant number of buyers who purchase new cars in December to take advantage of year-end clearance events," said Gutierrez. "Although the deals available in January typically are not as attractive as they are in December, consumers should have little trouble finding a great price on the vehicle of their choosing this month."

Virtually all of the automotive industry's major manufactured witnessed stronger sales in January 2013 when contrasted with the same month in 2012. KBB analysts say that Ford Motor Company, Toyota, Chrysler, American Honda, Hyundai-Kia and Volkswagen all saw sales volume soar by double-digits, with the German automaker's sales jumping nearly 26 percent year-over-year.

By the time 2013 is over, however, KBB anticipates that Ford will take the crown as the industry's best-selling manufacturer, with sales projected to jump more than 15 percent from last year.

Ford routinely has a model that's among the country's best-selling. The Ford F-Series has held this distinction for the past several years.

Before purchasing a new car, motorists may want to check to see what auto insurance rates are like for it. Premiums tend to vary depending on the make and model and whether it's used or new.


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